Privacy Policy

1. Overview

This Privacy Policy explains how NorthBridge Wealth, LLC ("NorthBridge," "we," "our," or "us") collects, uses, discloses, and protects information about you when you use our website at northbridgefinancial.com (the "Site") and our financial guidance services (collectively, the "Services").

By accessing or using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our Services.

2. Information We Collect

Information You Provide Directly

When you use our Services, you may provide us with:

• Contact information: name, email address, phone number, mailing address
• Wealth assessment data: income range, investment goals, risk tolerance, retirement timeline, asset overview
• Account credentials: username and password if you create an account
• Communications: messages you send to us or our advisors
• Payment information: billing details processed securely through third-party processors

Information Collected Automatically

When you visit our Site, we automatically collect certain technical information:

• IP address and approximate geographic location
• Browser type and version
• Pages visited and time spent on each page
• Referring URLs
• Device type and operating system

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and improve our financial guidance Services
• Match you with appropriate financial advisors
• Communicate with you about your account and our Services
• Send you relevant financial resources and insights (with your consent)
• Comply with legal obligations and regulatory requirements
• Detect and prevent fraud and security incidents
• Analyze usage patterns to improve our website and services

We process your financial assessment data solely to provide personalized guidance recommendations. This data is not used for advertising targeting or sold to third parties for any purpose.

4. Information Sharing

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

With Your Consent

When you choose to connect with a financial advisor through our platform, we share relevant assessment data with that advisor to enable them to provide you with guidance.

Service Providers

We use vetted third-party service providers for hosting, analytics, email delivery, and payment processing. These providers access your data only as needed to perform services on our behalf and are contractually bound to protect it.

Legal Requirements

We may disclose your information if required to do so by law, court order, or regulatory authority, or if we believe disclosure is necessary to protect the rights, property, or safety of NorthBridge, our users, or the public.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Site of any such change.

5. Data Security

We implement industry-standard security measures to protect your information, including:

• 256-bit SSL/TLS encryption for data in transit
• AES-256 encryption for sensitive data at rest
• Multi-factor authentication for system access
• Regular security audits and penetration testing
• Limited employee access on a need-to-know basis

No method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security. You should notify us immediately at security@northbridgefinancial.com if you suspect any unauthorized access to your account.

6. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to certain exceptions
• Portability: Receive your data in a structured, machine-readable format
• Opt-out: Unsubscribe from marketing communications at any time
• Restriction: Request that we limit processing of your information

To exercise any of these rights, please contact us at privacy@northbridgefinancial.com. We will respond to all verified requests within 30 days.

7. Cookies & Tracking

We use cookies and similar tracking technologies to enhance your experience on our Site. Types of cookies we use:

• Essential cookies: Required for the Site to function properly
• Analytics cookies: Help us understand how visitors interact with our Site (via Google Analytics)
• Preference cookies: Remember your settings and preferences

You can control cookie settings through your browser preferences. Disabling certain cookies may affect the functionality of our Site. We do not use cookies for advertising targeting or retargeting purposes.

8. Data Retention

We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. Specific retention periods include:

• Account information: Retained for the duration of your account plus 7 years
• Wealth assessment data: Retained for 3 years after your last interaction
• Communications: Retained for 2 years
• Transaction records: Retained for 7 years as required by financial regulations

When data is no longer needed, we securely delete or anonymize it.

9. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child under 18, we will take steps to delete it promptly. If you believe a child has provided us with personal information, please contact us at privacy@northbridgefinancial.com.

10. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or our data practices, please contact us:

• Email: privacy@northbridgefinancial.com
• Mail: NorthBridge Wealth, LLC · Attn: Privacy Officer · 1200 Wealth District Blvd, Suite 400 · New York, NY 10004
• Phone: (800) 555-0197

We reserve the right to update this Privacy Policy from time to time. We will notify you of material changes by email or by posting a prominent notice on our Site. Your continued use of our Services after changes become effective constitutes your acceptance of the revised policy.